How JioHotstar became India's most popular streamer, with 100M subscribers paying less than $1/month on average, via a freemium model, micro dramas, and more (Lucas Shaw/Bloomberg)

Lucas Shaw / Bloomberg:
How JioHotstar became India's most popular streamer, with 100M subscribers paying less than $1/month on average, via a freemium model, micro dramas, and more  —  More than 100 million people now subscribe to India's largest paid video service.  —  Good evening from Mumbai …

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