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Friday, 12 April 2024

Sources: TikTok is testing an AI feature that generates a virtual influencer and a script for a video ad based on prompts submitted by advertisers (The Information)

The Information:
Sources: TikTok is testing an AI feature that generates a virtual influencer and a script for a video ad based on prompts submitted by advertisers  —  TikTok touts itself as a platform where creators can stand out and build a following.  But the company has begun discussing with advertisers …



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Sources: Microsoft considered spinning out or restructuring its Xbox unit as a wholly-owned subsidiary, or creating a joint venture with other partners (Aaron Holmes/The Information)

Aaron Holmes / The Information : Sources: Microsoft considered spinning out or restructuring its Xbox unit as a wholly-owned subsidiary, ...