NEWSUPDATE: Ad analytics platform Pathmatics: Facebook's top 100 advertisers spent $221.4M from July 1 through July 29, down 12% YoY from the $251.4M they spent in 2019 (New York Times)

Sunday, 2 August 2020

Ad analytics platform Pathmatics: Facebook's top 100 advertisers spent $221.4M from July 1 through July 29, down 12% YoY from the $251.4M they spent in 2019 (New York Times)

New York Times:
Ad analytics platform Pathmatics: Facebook's top 100 advertisers spent $221.4M from July 1 through July 29, down 12% YoY from the $251.4M they spent in 2019 — Major advertisers on Facebook reduced their spending by millions of dollars in July, but not enough to significantly damage the platform's revenue.

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